You may have in
your house or your car right now anywhere from one to five branded promotional
products right now. Have you ever picked up a pen from a local bank or a
t-shirt from a local pizza parlor and thought about it? Chances are that
product has become forgettable. Most business owners continue to pour money
into products without considering the three secrets to perfect branded
merchandise.
Timelessness
Does anybody
remember the CD-ROMS a certain Internet service provider with an orange logo
mailed out to millions of people in the late 1990’s? Nowadays, far past the
days of dialup these CD-ROMS are sitting around the house, gathering dust, or
clogging up landfills. A good promotional product tends to be timeless. A
product that has a year engraved on it sadly becomes outdated the moment the
clock rolls over to January 1 of the next year. Key chains featuring pieces of
technology can become outdated within a few years. But an item such as a sturdy
thermos will not become obsolete in six months.
Utility
Many people
complain that their houses are filled with junk and clutter as it is. A giant,
cheaply made plastic clock with your customer’s name engraved on it can be appreciated…if
the customer needs the clock. Otherwise the item will be quietly dumped in the
trash.
Fun
When selecting
promotional products, many people head straight for the ubiquitous pen, trophy
or t-shirt, which everyone has in spades. Instead, consider something else. A
company that deals with advertising solutions may choose a gift most of us
would consider quirky-a walnut and a bolt encased in Lucite because advertising
is the “nuts and bolts of your business”. A good Seattle promotional product like
Think Logoed Merchandise is offbeat and unique, and therefore more memorable.
Your promotional
product needs may range from the charming to the practical. Whatever your need
for promotional products in Seattle, Think Logoed has the experience and the
ability to make your vision a reality.
No comments:
Post a Comment